Why attend our Virtual Event?

Learning
  • From wherever you are in the world, hear from an astounding line-up of C-Suite speakers
  • Offer your expertise in a topic-led networking discussion and stream engaging and inspiring, impactful content sessions from industry leaders
  • Catch up with sessions on-demand, at a time best suited to you, giving you access to more content than ever before
Networking
  • Build your own agenda, meeting schedule and get personalized product recommendations
  • Connect, meet and chat straight away
  • Access to messages and book one-to-one meetings with attendees on our online platform
  • Interact and engage with our expert speakers through live Q&A and polling
Exhibition
  • Meet directly with sponsors and exhibitors at their booth to find the right solution for you
  • Virtual booths to explore the latest technology
  • Live chat and video calls with your target customers to answer their queries
  • Set up inbound meetings and make instant video calls with prospective customers
dataxis-executive-management

why-attend-mobile-version

  • From wherever you are in the world, hear from an astounding line-up of C-Suite speakers
  • Offer your expertise in a topic-led networking discussion and stream engaging and inspiring, impactful content sessions from industry leaders
  • Catch up with sessions on-demand, at a time best suited to you, giving you access to more content than ever before

  • Build your own agenda, meeting schedule and get personalized product recommendations
  • Connect, meet and chat straight away
  • Access to messages and book one-to-one meetings with attendees on our online platform
  • Interact and engage with our expert speakers through live Q&A and polling

  • Meet directly with sponsors and exhibitors at their booth to find the right solution for you
  • Virtual booths to explore the latest technology
  • Live chat and video calls with your target customers to answer their queries
  • Set up inbound meetings and make instant video calls with prospective customers

Key Topics

  • Specificities of the French TV industry & addressable TV deployed solutions
  • Uniformization of industry standards on a fragmented market
  • Revenue sharing between operators & broadcasters
  • Consent management framework on connected set-top-boxes
  • Technical challenges & solutions adopted

  • Opportunities for smaller budgets, niche market advertisers, localized businesses
  • Segmented campaigns pricing & ROI
  • Dynamic creative optimization

  • OTT players’ business models: AVOD, freemium, hybridization with TVOD/PVOD…
  • Commercial strategy: programmatic DSP vs direct ad sales
  • Ad insertion & UX optimization: CSAI vs SSAI
  • Brand safety on the big screen

  • Measuring viewability of ad spots connected screens
  • Upscaling granularity of audience metrics through third party data integration
  • Tracking viewers’ consumption through advertisers’ CRM onboarding
  • Technical solutions for kpis measuring & reporting

  • Viewership data collection & management 
  • Tracking viewing patterns on OTT players & digital platforms 
  • AI & machine learning usage for content identification

Key Targeted Companies

Bouygues telecom orange SFR FREE TF1 Canal Plus M6 France Télévision ARPP Proximus VOO RTBF Ip Belgium Regie Media Belge Publicis havas MediaTrack Solocal Mediametrie TDF Salto Molotov Amazon prime video Samsung tv plus Facebook watch Dailymotion

Get in touch

Contact us, our team is

HERE TO HELP

contact@dataxis.com

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    You can update or cancel your subscription at any time by using the links at the foot of each email. For information on how to unsubscribe, as well as our privacy practices and commitment to protecting your privacy, please review our Privacy Policy

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